Do You Tweet for Fame or Money?

(Credit: Morning Brew)

I use Twitter a lot. I mean a lot. In the past 28 days, I've tweeted an average of 33 tweets a day. When I started tweeting almost 10 years ago I tweeted about anything: what I ate, where I was and other random facts about my life. I didn't gain any followers. No one cared about my life. I wasn't Kim Kardashian. A few years later, I started to tweet about crypto — at a time when it wasn’t popular — and earned 1,300 followers.

It was exciting, but my growth stagnated. I wasn't tweet anything unique or new about crypto. I stopped tweeting for a bit and about 5 months ago I picked it back up again. I've been sticking to tweeting mostly about marketing and branding. It seems to have worked because I've gained 5,000 followers and now have 6,500 followers (follow me @amlewis4 if you don't). Anyhow, I've been seeing a lot about why people tweet (and more broadly why people post on social)?

Blake Robbins, a VC, posted a tweet where he claimed that content creators are after fame or money. I don't know if this true. I didn't have that in mind when I started. I enjoyed sharing content to just share content. A better way to word Blake's tweet would be, “people create content for fame and money once they hit an inflection point with their following.” This has been one of the most frustrating parts about Twitter for me. So many people choosing to use growth hacks to grow versus adding value. Once someone hits that inflection point, they cease being authentic and start doing growth hacks. I know this isn’t everyone, but I’m seeing this more and more. That’s what I like about TikTok, the algorithm rewards quality. It’s not bias, no matter how many followers you have.

Anyhow, this was a short post from me and a bit of a rant. I didn't have as much to write today. It’s been a busy week. But I'm curious, why do you tweet? Are you chasing fame or money? Or is there another reason why?