Katie Perry, Talks How to Leverage Creators to Grow a Social Network [Ep. 38]
This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Katie Perry. Katie is the VP of Marketing at Public, a social investing app that makes it possible to own the companies you believe in, with any amount of money — commission-free.
We discuss how to use marketing to differentiate your product, leveraging creators to grow Public, why Scott Galloway joined the platform, and the importance of using a community to build a dedicated user base.
Links Mentioned:
Follow Katie on Twitter: https://twitter.com/katieeperry?lang=en
Follow Katie on Public: https://public.com/katiep