Katie Perry, Talks How to Leverage Creators to Grow a Social Network [Ep. 38]

This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Katie Perry. Katie is the VP of Marketing at Public, a social investing app that makes it possible to own the companies you believe in, with any amount of money - commission-free.

This is an episode of Mastering the Attention Economy Podcast with host Ari Lewis and Katie Perry. Katie is the VP of Marketing at Public, a social investing app that makes it possible to own the companies you believe in, with any amount of money — commission-free.

We discuss how to use marketing to differentiate your product, leveraging creators to grow Public, why Scott Galloway joined the platform, and the importance of using a community to build a dedicated user base.

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Justin Mikolay Shares His Experiences Speechwriting for Jim Mattis and Others [Ep. 39]

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Carol Kruse, former CMO of ESPN, Explains How Sports Marketing Has Evolved [Ep. 37]